PDF/VT and DesignMerge

April 10, 2014 by · Leave a Comment
Filed under: General 

The Ghent Workgroup (GWG) has released a white paper explaining what PDF/VT is and its advantages. GWG believes that support of PDF/VT is essential for variable print markets. Our DesignMerge product, always on the cutting edge, fully supports PDF/VT. To read the press release from GWG, and access their white paper, please click on the following link:

http://whattheythink.com/news/68148-gwg-explains-pdfvt-easiest-route-variable-data-printing-workflow-success-new-white-paper/

 

DesignMerge is the Ideal Tool for Gifts For You Now Personalized Product Line

December 12, 2013 by · Leave a Comment
Filed under: DesignMerge 

Gifts For You Now is a provider of personalized gifts for all occasions, with a mission to provide personalized gift solutions for everyone and every occasion. With a primary focus on creating highly personalized gifts, they offer many design options for creating truly unique products. DesignMerge is the perfect tool for helping them achieve that goal.

Following is a short interview with Jim Tuchler Owner and President of Gifts For You Now, discussing how the DesignMerge software has helped them to increase productivity and improve their bottom line.

arrowbulletWhat type of work do you do with DesignMerge?
We are a personalized gift company. Many of our products are sold with beautiful designs that can be personalized by adding names and/or photos to them. We use DesignMerge to facilitate the merging of customer expression data with the variable data fields in our InDesign layouts.

arrowbulletWhat kind of challenges have you faced in the Variable Data Printing (VDP) market?
Initially we were using QuarkXpress, and as legacy software, it had outlived its usefulness. Using the cominbation of Adobe InDesign and DesignMerge, we have the speed, product stability, and support that we were seeking in a new software solution.

arrowbulletWhy did you choose DesignMerge?
DesignMerge offered the best feature set for the price, and it met our specific needs with regards to merging both text and pictures. And it integrates well with InDesign, which is the primary layout tool that we use here at Gifts For You Now.

arrowbulletWhat have been the results of implementing DesignMerge in your workflow?
We have experienced faster merging of data, increased stability, and we have gained peace of mind knowing that we’re using contemporary, well-supported software that continues to evolve. All of this has helped us to improve our bottom line and subsequently grow our business.

arrowbulletYou use a combination of Pro and Starter. Can you elaborate on that a bit?
Absolutely. We use the DesignMerge Pro seats for our desktops that are dedicated to file merging, and we use the DesignMerge Starter seats in order to accommodate seasonal increases in orders. For example, to meet the demands of the holiday season, our staff will increase from about 35 employees to 100! The DesignMerge Pro and Starter packages is a good mix for our needs.

The following sample demonstrates a few of the personalized products that were created by Gifts For Your Now using the DesignMerge software:

 GFYN-sample
DesignMerge Pro Software

Adventure Life Wins Big with Custom Travel Brochures Created Using DesignMerge!

November 14, 2013 by · Leave a Comment
Filed under: DesignMerge, General, Testimonial 

Adventure Life (www.adventure-life.com) is an adventure travel company that provides custom and small group tours in Latin America and Africa, and small-ship cruises throughout the world. They offer over 100 different itineraries in South & Central America and Africa, as well as hundreds of small-ship cruises to less conventional destinations such as the Arctic, Antarctica and Alaska.

Custom catalogs are tailored to an individual’s interests. Data captured online is processed through the DesignMerge software using a system developed by Meadows Publishing Solutions. The end-result is a fully personalized travel guide and brochure complete with variable text, articles and graphics, all based on the visitor’s trip selections. Final PDF files are automatically produced and made available for electronic delivery, and are also printed digitally. The results of this software solution have been so successful that Adventure Life was recently named a gold winner for their customized trip catalogs by Travel Weekly’s 2013 Magellan Awards!

Following is a short interview with Aaron Conway, Chief Technology Officer at Adventure Life, discussing how the DesignMerge software has allowed them to create a custom solution for their unique marketing requirements.

arrowbulletWhat business challenges have you faced in the Variable Data Printing (VDP) market?

Our initial challenge was finding a solution that could not only handle variable data in a document, but would also allow a variable number of pages and variable page order. We were not able to find a prepackaged solution, but Meadows was able to work with our requirements and modify DesignMerge to fit our needs.

arrowbulletWhy did you choose DesignMerge for your VDP implementation?

We chose DesignMerge because of the confidence that the Meadows staff gave us. They assured us that what we were trying to accomplish with our project was attainable and could be customized within a reasonable time frame.

arrowbulletWhat were the results of your DesignMerge implementation?

We have had a very positive response to the custom catalogs. Each traveler’s needs are unique for every trip they go on and since information is constantly changing, and we are always adding and updating trips, providing custom catalogs gets the latest and most relevant information out to our customers. They see that we are able to meet their individual needs at a very customized level. The tailor-made catalog is the first step in ensuring that we offer experiences that are inspiring, authentic and unique.

arrowbulletDo you see this aspect of your business growing in the future?

We are constantly adding to our catalog, so our presentation materials will continue to expand. We have been very pleased with the results of our custom catalogs and plan to continue to use DesignMerge to produce each one individually. It seems like DesignMerge is a very flexible tool and there is great potential to use it in other aspects of variable data printing.

arrowbulletCan you provide any examples of your work?

Sure! To see an example of some of the variable pages in an Adventure Life brochure, please click here.

adventure-life

DesignMerge Helps Automate Identification Services’ Badge Release Program

September 18, 2013 by · Leave a Comment
Filed under: DesignMerge 

Originally founded in 1971 as a retail provider of engraved products, Identification Services has grown into a full-line manufacturer of promotional products for an international market. Located in Brooklyn Park, Minnesota, Identification Services uses the latest technology for both customer service and manufacturing, and the DesignMerge Variable Data Software is an integral part of that offering. DesignMerge allows Identification Services to easily and quickly merge multiple fields of variable data into predefined templates to create custom products of varying complexity.

Following is a short interview with Jillisa Kraetz, Identification Services production artist, who discusses how DesignMerge has helped Identification Services expand its offerings and improve its bottom line.

What type of work do you do with DesignMerge?

As a supplier to the promotional products industry, we use DesignMerge to merge variable data when creating name badges, promotional magnets, and event bag tags. We also print consecutive numbering for products such as parking passes and employee ID badges.

What kind of challenges have you faced in the Variable Data Printing (VDP) market?

Our main product line is comprised of custom name badges. Customers may want names, logos, photos and bar codes on their badges. We needed a program that allows us to merge all of these fields at once, no matter how many options the customer wants printed on the badge. We also have customers who do short runs (often only one or two badges at a time) and we had to find a way to do this economically.

Why did you choose DesignMerge?

The built-in Group Picture feature in DesignMerge allows us to easily populate templates with “pre- formatted” badges and then merge the unique fields of data onto each badge, all in one step. We also like how DesignMerge allows us to easily merge single badges from multiple customers onto one template that can be printed and die-cut at the same time.

DesignMerge is also the only program we have found that has built-in copyfitting. This feature automatically adjusts both letter spacing and word spacing in order to fit the merged data into the layout without manual intervention.

And for those jobs that require consecutive numbering, DesignMerge tackles this requirement without issue.

What have been the results of implementing DesignMerge in your workflow?

DesignMerge has been a big time-saver for us. It allows us the capability of merging multiple layouts (with numerous variable fields) for various customers into a single file, which also results in a materials savings because we are able to “gang” jobs up.

Having DesignMerge has allowed us to more fully automate our popular “Prepaid Badge Release Program,” which makes it easy for customers to order the small quantities of products that may arise after placing their initial order. On the initial order, extra product is paid for and placed in our online inventory system for later release. When customers are ready to order more personalized product, they simply go to our website and enter the required names into predefined fields and submit their order. We can then gang hundreds of small orders together saving materials, time, and finishing costs.

Do you see this aspect of your business growing?

Yes, as the economy continues to grow we expect to see an increase in badge and ID requirements, as well as other personalized marketing and promotional materials.

To read this case study online and see sample output from their “Prepaid Badge Release Program” please click here.

Minuteman Press is a Winner!

August 20, 2013 by · Leave a Comment
Filed under: Events, General 

Congratulations to Bill Lynch of Minuteman Press in Ft. Worth, Texas. Bill is the lucky recipient of a DesignMerge Starter software package, one year of technical support, and his choice of training packages! This door prize was given out at the Minuteman Press 2013 World Expo in Chicago August 9. Meadows reported a steady flow of Minuteman Press owners and operators in their booth during the three day expo. They are currently promoting a special offer just for Minuteman Press shops to help them get the DesignMerge variable data software up and running in their locations. For more information, please contact the Meadows sales department. And once again, congratulations to Bill!

DesignMerge Customer Testimonial

August 15, 2013 by · Leave a Comment
Filed under: DesignMerge, General, Testimonial 

“The DesignMerge Software has far exceeded our expectations, as well as expanded our capabilities in the realm of variable data production. The easy-to-navigate interface, combined with its robust functionality make it user-friendly and very much capable of processing practically all document types and layouts that contain multiple variable components.

We have used DesignMerge to create new templates for all of our outgoing mail applications. We also use it on a weekly basis for all of our internal correspondence to over 300,000 members and partners. DesignMerge, in my opinion, far surpasses all other software applications that offer similar functionality. I highly recommend DesignMerge for any and all companies that require variable data production.”

Aaron Price
Print Center Supervisor
World Changers Church International

WCCHURCH_LOGO

Are You Ready for Intelligent Bar Codes?

January 16, 2013 by · Leave a Comment
Filed under: General, Video 

Intelligent Mail is Here!

On January 28, 2013, the Postal Service will require the use of the Intelligent Mail barcodes to qualify for automation prices. Say goodbye to PostNet!

All Mailers and Printers will need to be able to create and print Intelligent Mail barcodes. Luckily, our DesignMerge software for InDesign and QuarkXPress is ready to go, providing built-in support for fully variable Intelligent Mail barcodes.

To see DesignMerge in action, please click the link below to view a movie of this process, or visit http://www.meadowsps.com/usps/ for more information.

video re: Creating Variable Intelligent Mail Bar Codes with Designmerge

DesignMerge for InDesign CS6 Now Available

July 26, 2012 by · 2 Comments
Filed under: General 

Meadows Publishing Solutions is pleased to announce the release of DesignMerge for Adobe InDesign CS6! DesignMerge is an award-winning suite of plug-ins that allow users to quickly and easily create variable data output from any InDesign document.

This version includes several new features including Direct PDF Output, Embedded Variable Link Support, Enhanced 2D Bar Code Support, Enhanced Print Drivers, a new Print Preview Mode, and much much more!

For additional information on DesignMerge, please click here.

Seamless Integration for DesignMerge Variable Data Printing!

November 17, 2010 by · Leave a Comment
Filed under: General 

In variable data printing (VDP), also called one-to-one marketing or digital print on demand, a printer can combine variable text and images stored as records in a database to create printed documents. VDP provides a more powerful and automated means of database publishing, one in which the printer can selectively target individual customers or prospects and deliver a unique, customized message to each individual.

An existing database can be dynamically linked to Adobe InDesign or QuarkXPress document, and seamlessly import the data or graphics. When the pages are printed on a digital press the content on each page of the printed piece can deliver total personalization, of text images or coloration, and an individualized messaging to each recipient.

VDP has become a hot topic in the printing industry, as it is a service that any printer, large or small, can deliver by investing in the necessary digital equipment and software. And VDP marketing done properly, reportedly, doubles or triples response rates for mailers, regardless of size.

Chocolate Covers Sweetens the Deal with DesignMerge!

November 15, 2010 by · Leave a Comment
Filed under: DesignMerge, Testimonial 

Chocolate Covers is a commercial digital printer located in Hershey, PA that specializes in custom wrappers for HERSHEY’S® chocolate products. Wrappers are custom printed to add a special touch of sweetness to any special occasion. They’re perfect for business promotions, weddings, birth announcements, anniversaries, and all of life’s “sweet” events. Since 2007 Chocolate Covers has been using were for all of their variable data needs.

Following is a short interview with John Marcucci, President of Chocolate Covers, discussing how DesignMerge has helped meet their unique challenges with a solution that has resulted in increased profits and expanding business opportunities.

What business challenges have you faced in the VDP market?

Chocolate Covers saw a change in the commercial print industry as their customers began asking for personalization in their marketing campaigns. In an effort to keep abreast of this trend and differentiate ourselves from the competition, we decided to research variable data solutions. We wanted a more efficient way of numbering event and raffle ticket jobs, and more creativity in personalized marketing materials and newsletters.

Why did you choose DesignMerge for your VDP implementation?

There are several variable data solutions on the market today. However, after researching several solutions, we purchased a digital press and DesignMerge variable data software. We were impressed with DesignMerge’s ease of use, fast set-up and efficient processing. We run DesignMerge with InDesign on a Macintosh computer. The most exceptional part of DesignMerge is the phenomenal support we receive, which is critical. That alone was a major factor in going with DesignMerge.

What were the results of your DesignMerge implementation?

Our customers are bringing in additional personalized jobs that now represent 5% of our overall business. I see that percentage growing as customers get more personal with their marketing campaigns. With our solutions in place, we are positioned to take on any variable data job that comes to us. DesignMerge gives Chocolate Covers the opportunity to add more value and options to our customer’s projects.   All we can say is…”SWEET!”

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